Leadership decisions, read the way a diligence team would.

A newsletter for the people who choose, back and lead companies, and a private dinner series for the North Texas operators building them.

The newsletter  ·  Free  ·  Every two weeks

One decision from the news, analyzed every two weeks.

Each issue takes one leadership decision in the headlines, such as a CEO hire, a firing, a succession or a shared top seat, and asks what the decision-makers actually knew and how they knew it. Every issue ends with five tests you can use on your own decisions. More than 1,170 readers subscribed in the first five weeks.

Read every issue →   See the one-page tests →

Subscribe free.

Your welcome email includes every one-page test so far. New tests arrive with new issues.

The dinner series  ·  North Texas  ·  By invitation

A private table for operators building real value.

Eight to ten C-suite operators of fast-growing North Texas companies, one practical test per dinner on priorities, people, or boards and investors. Phones down, nothing repeated with your name on it, and no one pitches anything.

The founding dinner is in December 2026. Seats are by invitation. If you lead, or help lead, a growing company and would like to be considered, tell us a little about yourself.

We read every request and will be in touch if there's a fit.